Financial Services

Accelerating Webflow Design Delivery After a Global Rebrand

40%

faster design delivery

48-hour

integration into the internal design team

About

Anchorage Digital is a leading institutional crypto custodian, providing secure infrastructure, custody solutions, and financial services for global enterprises.

Industry

Financial Services

Company size

501-1,000 employees

Founded

2017

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The Company

A Rebrand Needing a Fast Digital Translation

Anchorage had recently completed a major rebranding effort and needed to translate its new identity into a polished, high-quality Webflow website. With internal teams occupied by product and brand initiatives, external reinforcement became essential.

The Motivation

Accelerating Page Design With Dedicated Support

The Webflow website project required:

Strong understanding of the new brand
UX/UI execution ready for Webflow constraints
Fast iteration across multiple page layouts
Alignment with internal design leadership

Internal bandwidth was limited, and timelines were tight.

The solution

Design Execution Aligned to the New Brand System

Maestro deployed a UX/UI Designer experienced in Webflow-ready design who embedded directly into Anchorage’s workflows.

The designer:

Delivered responsive layouts, templates, and components
Prepared all assets and specifications for Webflow development
Ensured consistency with the new brand system
Collaborated closely with the internal design and development teams
Increased execution speed across the full redesign cycle

The results

A Faster, More Consistent Website Rollout

Anchorage accelerated the rollout of its new Webflow website, reduced pressure on internal teams, and delivered a cohesive digital experience aligned with the new brand — all without hiring additional full-time staff.

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